The latest figures come as the company’s future ownership remains in doubt. FriendFinder Networks, owner of Playboy rival Penthouse magazine and adult websites, wants to buy the company for $210 million. It raised $551 million in debt at the end of last month, a move that could give it the cash to follow through on the bid.

But Hefner, who owns 70% of the company’s voting stock, says he has no interest in selling. And he has proposed to the company’s board that he buy out the remaining stake in a deal that would value Playboy at about $185 million. A special committee of the company’s directors is considering the offer.

In the meantime, Playboy’s management is trying to transform the company from a publishing and TV business into a “brand management” company, leaning more on revenue from licensing out the Playboy name and bunny ears for a range of products.

FriendFinder seems serious here with all that cash. It will be interesting to see what other properties they pursue in this space.